Fetish In The Office

How does a fashion photographer, who specialises in the edgy and the fetishist, go about conceptualising a campaign for an office storage company?

For Peter Coulson, working with Australian brand Planex, the answer was obvious: a black and white shoot that would doff its hat in homage to the late, great, Helmut Newton.

Office storage might not seem conducive to the kind of sex-appeal Coulson had in mind – but as the final images show, anything can be sexy with the right degree of imagination.

For more of the campaign, which stars models Natascha Verkaik, Kaye Waterhourse and Claryssa Humennyj-Jameson, with styling by Kelly Defina, please continue reading below.