The City Collection by Gucci

Gucci

Gucci has just introduced the City Collection, a sport-inspired line of accessories designed by Creative Director Frida Giannini for today’s smart and active cosmopolitans.

The collection includes a colorful series of bags and iPad case, featuring the London skyline. Details such as the multicolored leather trim and the leather ID tag encompass both function and fashion, true to the refined yet dynamic aesthetic of this exclusive project.

A new expression of the luxurious on-the-go style for which Gucci is known, the City Collection also features a comfortable, colorful high-top sneaker for men, women and children, designed in white leather and carrying the London skyline that appears on the other accessories.

A special product within this collection is the new G-Timeless Sport watch, with a bright white dial displaying signature Gucci detailing such as the Diamantissima pattern and the ‘G-Frame’ shadow.

Completing the line fashionable white sunglasses with blue-red-blue shaded lenses and decorated with the image of the London skyline on the right internal temple. A reinterpretation of the timeless aviator, the style boasts unexpected details for a contemporary statement.

The new collection not only embodies the lifestyle of a lively, urban generation but also symbolizes Gucci’s duality of tradition and innovation. Perfect for the Olympic Games season, starting next month.

The City Collection will be available from May at select Gucci boutiques in Europe, including Milan, Rome, London, Paris, Frankfurt, Amsterdam, Madrid and Barcelona. The Digital Flagship will also carry the collection in Europe on gucci.com.