Tabitha Simmons' sandals for Project Ocean

Step into this season's colour pop trend with the Eol peep toe sandals by Tabitha Simmons. 

Secured with a double buckle, this two-tone style features a lace-up back with decorative fish-shaped embelishments. Finished in turquoise and royal blue, they have been designed as part of Project Ocean, a partnership between Selfridges and the Zoological Society in London.

Project Ocean aims to increase awareness of the issue of over-fishing, thus inspiring change and raising funds. All profits from the sales of this product that costs £935 will be given to charity.

Project Ocean at Selfridges

The ocean is a source of food, a place for recreation, and it's beauty has inspired countless artists. But, it's under threat - from overfishing and poor fishing practices.

From 11 May to 12 June 2011, Selfridges is partnering with more than 20 enironmental and conservation groups to celebrate the beauty of the ocean, highlight the issue of over-fishing, help us all understand the threats to the ocean and make positive choices about the right fish to buy and eat.